Create a Company Blog

Are you looking at creating a company blog?  Whilst it is pretty simple to setup a blog, there are many factors to take into account if you want to get the maximum value for the organisation. 

One thing you need to be thinking about is search engine optimisation.  One of the biggest advantages of having a blog for your company is it gives you a vast pool content which is a powerful way to attract links and pull traffic to your site. This also helps you get better ranking in the search engine results, which are worth their weight in gold. In order to do this though the blog needs to be attractive to the search engines, which is something we make sure it is.

Also you don't want to have to manually update twitter, or facebook everytime a new blog post is made, you want this done automatically, another thing we can make sure happens.

You are probably going to want multiple authors on your blog each with thier own author page, these can be optimised so the search engine knows your content is the genuine original thing and not just "ripped" from another site.

If you aren't thinking mobile you should be.  More people will soon be browsing the web from mobile devices than desktop computers (in fact by the time you read this they probably already are), and you need to make sure your blog is mobile friendly.  On a small screen, think iPhone or Android handsets, people don't want to be scrolling backwards and forwards across the page to read things.  Take a look at our blog from your mobile and then look at it on a computer and you'll see the difference in how it looks.

These are just some of the factors we take into account when setting up a corporate blog for you.  To see how we can help you on this side of things just call us free now on 0800 156 0777.

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